In today’s competitive retail landscape, variety isn’t just a nice-to-have—it’s a critical business move. The right products can turn a simple visit into a loyal customer’s return, and a well-stocked shelf can become the heartbeat of your store. That’s why staying ahead of the curve with fresh, in-demand items is more than a strategy—it’s your advantage.
At Fedenico, we’re committed to helping your business not just keep up, but stand out. We know that what moves on your shelves matters—and we’ve added new products that do exactly that. Our latest arrivals combine tradition, joy, and real buying power for your customers, while delivering strong margins and high turnover potential for your store.
This season, we’re proud to expand our catalog with a trio of exciting additions that speak to culture, heritage, and flavor:
- Postobón PET Sodas – Colombia’s most iconic soft drinks, now available in convenient PET bottles
- Su Sabor Cassava Starch (Sweet and Sour) – essential for authentic Latin American baking and gluten-free cooking
- Pin Pop by Aldor – a candy aisle favorite across Latin America, now ready to brighten your impulse section
These products aren’t just items—they’re emotional touchpoints. They connect your shoppers to their roots, spark memories of home, and make your store the go-to destination for Latin flavor. Whether your customers are looking for a taste of nostalgia, a traditional recipe ingredient, or a fun treat for the kids, this new lineup delivers across the board.
Keep reading to explore how each of these products can boost your sales and add real value to your offering.
A Taste of Home with Postobón PET Sodas
If there’s one brand that instantly connects with Latin American customers, it’s Postobón. These sodas are iconic—known for their bold flavors, bright colors, and deep cultural roots.
Now available at Fedenico in convenient PET bottles, you can stock three of their most popular varieties. Perfect for adding familiar favorites to your beverage aisle and drawing attention with products your customers already love.
- Colombiana – the iconic bubblegum-like soda with a bold personality
- Manzana – crisp apple flavor, balanced and refreshing
- Uva – smooth grape soda with just the right amount of sweetness
Postobón isn’t just a drink—it’s a memory. Stocking these sodas means giving your customers a quick trip home with every bottle. Whether you’re supplying Latin specialty shops, general supermarkets, or gas station mini-marts, these products move fast and create repeat buyers.
Cassava Starch: A Staple for Every Latin Pantry
Traditional baking means comfort, nostalgia, and high demand. Su Sabor’s cassava starch line delivers exactly that.
Ideal for recipes like pandebonos, almojábanas, and arepas, these gluten-free flours bring versatility to your shelves and authenticity to your customers’ kitchens.
A smart addition for stores catering to Latin American tastes—or anyone craving home-style baking.
We now offer:
- Sweet Cassava Starch (Almidón de Yuca) – ideal for soft, chewy breads
- Sour Cassava Starch (Almidón Agrio) – for that tangy kick in Colombian classics
These products are perfect for both home bakers and foodservice accounts looking for consistent, high-quality ingredients. Su Sabor delivers that homemade flavor without compromise, helping your customers recreate their favorite recipes with ease.
Candy That Connects: Aldor’s Pin Pop Lollipops
Impulse buys matter—and Pin Pop proves it.
These colorful lollipops from Aldor are a Latin American favorite, perfect for checkout counters or snack aisles. Easy to grab, hard to resist, and great for your margins.
Now available at Fedenico in assorted and maracuyá flavors.
New in stock:
- Pin Pop Assorted (24-count) – colorful, classic flavors
- Pin Pop Maracuyá (24-count) – tropical and bold
These are eye-catching at checkout and beloved by kids and nostalgic adults alike. They’re also easy to display and rotate quickly, making them a great addition to any candy section, corner store, or event retail setup.
Why These Products Matter for Your Business
At Fedenico, we don’t just distribute products—we help you stock items that sell. Each of these additions offers:
- High brand recognition in Latin and multicultural markets
- Strong emotional appeal tied to tradition, memory, and fun
- Excellent shelf visibility with colorful packaging and competitive pricing
- Fast logistics and replenishment, keeping your inventory fresh and stocked
Whether your store focuses on Latin grocery, mainstream retail, or foodservice, these new products open the door to increased foot traffic and faster turnover. They’re exactly what your customers are already looking for—and now, you can deliver.
Don’t miss the chance to refresh your offerings and grow your sales with products that hit every mark: trusted, delicious, and ready to move.