December has a special scent.
Of cinnamon, coconut, and freshly made buñuelos. Of music, family, and celebration.
For Latinos, this month means much more than the end of the year — it’s a time for reunion, for cooking together, and for sharing what brings us closer than anything else: food. And among all the traditions that cross borders, natilla and buñuelos are the undisputed stars.
In every home, around every table, there’s a familiar story — family gathered in the kitchen, that sweet smell announcing December has arrived, and the first spoonful of natilla or bite into a golden buñuelo marking the start of the season.
But behind those moments, there’s something just as important: the stores that get ready on time — the ones filled with the products that make it possible for every Latino home to live a Christmas full of familiar flavors.
That’s where Fedenico comes in — your ally for stocking your business this December with the season’s top-selling products, the ones your customers start looking for even before the month begins.
The Most Anticipated (and Busiest) Month for Your Business
December is synonymous with tradition — and with opportunity.
Across the United States, Latino businesses see sales skyrocket during these weeks, and the most sought-after products are, without a doubt, the Christmas classics: natillas and buñuelos.
Whether your customers are Colombian, Venezuelan, or Ecuadorian, they all share that same love for food that tastes like home.
And when December arrives, no one wants to go without their natilla or freshly made buñuelos.
That’s why this month isn’t a time to wait — it’s time to stock up, to fill your shelves with the products that no Christmas table can go without.
The Heart of the Season: Natillas and Buñuelos

Few combinations stir up as much emotion as this one.
Natillas and buñuelos aren’t just desserts or side dishes — they’re cultural symbols, childhood memories, and traditions passed down through generations.
In the U.S., these products have become the perfect bridge between nostalgia and home. Every year, more Latino families look to recreate the dinners they remember from back home, which means growing demand for these products.
So if you own a Latin grocery store or supermarket, don’t let December catch you without stock.
Natilla Maizena, Natilla Su Sabor, Buñuelos Maizena, and Su Sabor Buñuelo Mix are the products that drive the season — and having them on your shelves in time can make the difference between great sales and missed opportunities.
Fedenico is here to help you stay ready — with fast distribution, fresh products, and the trusted brands your customers already know and love.
Natillas: The Flavor That Never Goes Out of Style

Some things never change — like the excitement of seeing a freshly made natilla.
Maizena and Su Sabor natillas are synonymous with tradition, family flavor, and those cozy nights when kitchens fill with laughter and Christmas music.
In all their variations, these natillas win everyone over.
The traditional version keeps that classic, soft, creamy flavor that’s been part of December celebrations for generations.
Other varieties bring a tropical twist — perfect for those who love to try something different without losing the original essence of the recipe.
Both are easy to prepare and guarantee perfect results: a firm texture, golden color, and that unmistakable flavor that keeps everyone coming back for more.
In stores, Natilla Maizena and Su Sabor are among the top-selling holiday products every year. That’s why stocking up early gives your business a huge advantage.
Buñuelos: The Must-Have of Every Christmas
If there’s one product that represents December, it’s the buñuelo.
Round, golden, crispy on the outside, and soft on the inside — simply irresistible.
Maizena and Su Sabor Buñuelos are a holiday classic. Easy to prepare, with the perfect mix to achieve that ideal texture and taste, they’re the perfect companion to natilla.
Every Latin country has its own version, but Maizena and Su Sabor buñuelos have that universal charm that everyone loves.
Their unmistakable aroma signals the beginning of the festivities — a time of family, joy, and the unique flavor of December.
That’s why buñuelos are among the best-selling products in stores during the season. Customers don’t buy just one — they buy several, knowing they’ll need them for dinner, breakfast, and every gathering in between.
Mini Buñuelos Su Sabor: Small but Irresistible
Mini Buñuelos Su Sabor are the modern, convenient twist on a timeless Christmas favorite.
Small, quick to prepare, and perfect for sharing — they’re ideal for young families, small gatherings, or anyone who wants something practical to enjoy or take on the go.
In recent seasons, this product has gained popularity because it blends tradition with convenience. Customers love the idea of savoring the same familiar flavor in a faster, easier format.
For stores and distributors, Mini Buñuelos represent a great opportunity: they expand your assortment, attract new buyers, and add variety without dealing with perishable items.
Su Sabor has perfectly captured the essence of December in a modern presentation that fits today’s family lifestyle — making it a must-have product for your shelves.
December: The Month of Flavor, Emotion, and Opportunity
As the holidays approach, store aisles fill with color, products move fast, and customers rush to avoid shortages.
The businesses that understand this behavior prepare ahead of time. They know that December doesn’t forgive delays, and that those who have natilla and buñuelos ready to go, sell.
At Fedenico, we make sure that happens.
We offer a complete catalog of Christmas products with fast deliveries and the trusted brands loved by the Latino community.
We specialize in supporting stores, restaurants, and distributors that want to grow with quality products and authentic flavor.
Because December isn’t just about selling — it’s about being part of a tradition.
Helping families keep their customs alive and celebrating what makes us unique: the way we gather around flavor.
Fedenico — Latin flavor arrives at your store. 💛💙❤️